Top 5 Consumer Finance Apps Performance in Ecuador - Q1 2022

In the first quarter of 2022, the top 5 consumer finance apps in Ecuador displayed distinct trends in weekly downloads and active users. The data, sourced from Sensor Tower, provides insights into their performance across both iOS and Android platforms.

PICHINCHA BANCA MOVIL saw a steady increase in weekly downloads, peaking at around 38.4K in the week of March 7. Active users also showed a consistent upward trend, starting at 915K at the end of December and reaching approximately 1.04M by early March.

Banco Guayaquil experienced a notable rise in downloads, with numbers fluctuating between 10.8K and 16.4K. Active users grew from 179K at the end of December to about 205K by mid-March, indicating a steady user engagement.

Produbanco Grupo Promerica showed a significant surge in downloads, hitting a high of approximately 17.1K in the week of February 21. Active users increased from 99.8K at the beginning of the quarter to around 124K in mid-February, before stabilizing at around 117.5K by the end of March.

be Produbanco had a relatively stable download rate, with a slight dip in early March but quickly recovering to around 9.9K by the end of the month. Active users showed a consistent increase, starting at 23.1K and reaching approximately 30.3K by the end of March.

Banco del Pacífico maintained a steady download rate, with weekly numbers hovering around 6.4K to 7.5K. Active users remained relatively stable, fluctuating between 71.8K and 75.3K throughout the quarter.

For more detailed insights and data, visit Sensor Tower.